00 — ABOUT
AV integration is a $1.4B software market still running on tools from the early 2000s. The shops have evolved — multi-disciplinary, multi-location, AI-curious. The software hasn't. Optimus AI is the modern, AI-native answer to that gap, built by the people running the work, for the people running the work.
0
Years in AV integration · founder operating experience
80
Early-access shops
Pilot cohort, hand-recruited
$1.4B
TAM (AV ops software)
North America, annual
28k
SAM shops
Qualified AV integrators in US + CA
01 — PRINCIPLES
01 — PRINCIPLES
We try to write things that, if you printed them on the wall of an integrator shop, would still be true two years from now. These are those.
01
Optimus AI's first user runs IntegrateIT.tech, a working AV integration shop. Every product decision passes through the test of someone who actually has to use it on Monday morning. We're not building from a whiteboard; we're building from the truck.
02
Optimus does the boring half — the proposal draft, the dispatch suggestion, the follow-up email. It is reliable, predictable, and gets out of the way. We don't ship features because they're fun to demo. We ship features because someone's morning gets ten minutes shorter.
03
We don't believe in $20k enterprise contracts before the product has proved itself. Per-seat pricing aligns our growth with our customers' growth. If you don't grow, neither do we — which is the right alignment.
04
One record per customer, from the first walkthrough to the warranty visit in year 12. Every conversation, every signature, every photo, every change order — on the same surface your team works from. No data lives in someone's inbox.
05
Every feature ships because a real shop asked for it and we agreed it would help every other shop. We don't pad the roadmap with enterprise-bait. We don't ship to win review sites. We ship for the team using it.
02 — TEAM
Daniel runs IntegrateIT.tech — a Kansas City–based AV integration shop serving residential and commercial clients across the MINK region (Missouri, Iowa, Nebraska, Kansas). After 11 years of running the business on the legacy platform + a stack of adjacent SaaS tools, he started building Optimus AI as the operating system he wished existed. The first beta customers are his actual peers in the industry.
Daniel Alon
Founder · CEO
Dogfooding Optimus daily at IntegrateIT.tech.
03 — TIMELINE
Nine dates. The ones behind us happened; the ones ahead are the plan we are being measured against.
2022
IntegrateIT.tech founded in Kansas City, MO.
2024
Daniel begins prototyping Optimus AI internally to replace the legacy platform at IntegrateIT.
Q1 2026
Optimus AI splits into a standalone product. First external alpha shop onboarded.
Q2 2026
Public early access opens. 80-shop pilot cohort recruited.
Q2 2026
Brand redesign — Optimus AI emerges from the IntegrateIT internal tooling identity.
Q3 2026
Mobile field app GA. First $100k ARR month projected.
Q4 2026
$500k ARR target. First reseller partnership signed (Control4 dealer network).
Q1 2027
$1M ARR. Seed round closes. Series A conversations open.
Q2 2027
White-label / reseller tier ships. Multi-tenant architecture GA.
04 — HIRING
04 — HIRING
Founding engineers, founding designer, customer success, and AV-industry GTM leads. Remote-first, distributed across NA, equity-meaningful. Get in touch.
05 — GET IN TOUCH
Investing, hiring, partnering, or just curious — we'd like to talk to you.